SmartPin and Turbo are two of Tailwind's most powerful Pinterest tools — and they work even better when you use them as a pair. Here's how to combine them into a simple, repeatable weekly routine that keeps fresh Pins flowing and gives each one the best possible chance to reach a wide audience.
Why They Work So Well Together
SmartPin solves the content creation problem. It automatically generates a fresh, unique Pin for any URL you specify every 7 days — new image, new title, new description — and drops a draft into your Pin Scheduler ready for review. You never have to start from a blank canvas.
Turbo solves the distribution problem. Once a Pin is live on Pinterest, Turbo helps it earn real engagement — saves, comments, and click-throughs — from a community of professional creators. These engagement signals tell Pinterest's algorithm that your content is worth showing to more people, which increases your impressions and reach.
Together: SmartPin handles the "make something great," and Turbo handles the "make sure people see it."
The Weekly Routine
This takes about 10–15 minutes a few times a week and can drive compounding results over time.
Step 1: Review and Schedule Your SmartPin Drafts
Head to your Pin Scheduler and look for any new "Smartpin" tagged drafts from SmartPin. Give each one a quick review: - Does the image look strong? - Is the title keyword-optimized and compelling? - Is the description clear and engaging?
Make any quick edits you'd like, select your board(s), and hit Schedule.
Pro tip: If a draft doesn't feel quite right, use the Change Pin Design option to choose from 4 design variations, or swap the image entirely with Change Media.
Step 2: Engage in the Turbo Feed
Head to the Turbo dashboard and spend a few minutes browsing the feed. Authentically engage with Pins you find valuable — save the ones you'd genuinely want on your boards, leave a comment on content that resonates, and click through to explore linked content that interests you.
This earns you submission slots and keeps you in good standing as an active Turbo community member.
Step 3: Submit Your Best New Pin to Turbo
Once your new SmartPin draft is scheduled (or live on Pinterest), submit it to the Turbo Feed. Your freshly created, keyword-optimized Pin is exactly the kind of content that performs well in Turbo — high quality, unique, and linked to a real piece of content.
Step 4: Repeat Consistently
That's it. The power of this system is consistency. Each week, SmartPin creates something new; each week, Turbo gives it a boost. Over time, you'll build a growing library of fresh, high-performing Pins for your most important content.
Tips for Getting the Most Out of This System
Set up SmartPins for your most important pages first. Your highest-converting blog posts, your bestselling product pages, and your most evergreen content should be generating fresh Pins automatically every week. The more pages you have set up, the more fresh content you'll have to rotate through Turbo.
Use the Keyword Research tool when setting up SmartPins. Adding strong, search-optimized keywords to your SmartPin setup means every draft Ghostwriter writes will be more likely to show up in Pinterest search — making the Pin more valuable both before and after Turbo amplification. Explore Keyword Research →
Submit your best Pins to Turbo. Turbo is designed to amplify momentum. Pins that are well-designed, link to genuinely useful content, and are relevant to a broad community of creators will get the most engagement.
Be an active community member, not just a submitter. The more authentically you engage with other members' content in Turbo, the more slots you earn — and the more value you bring back to the community.
What Success Looks Like
When this system is working well, you'll notice: - A consistent stream of fresh Pins flowing into your Pin Scheduler each week without manual design work - Stronger early engagement on new Pins (saves, comments, click-throughs) thanks to Turbo - Increased impressions over time as Pinterest's algorithm rewards your engagement signals - A growing library of fresh, diverse content across your most important pages
Related Articles: - Getting Started with SmartPin - How to Use Tailwind Turbo to Grow Your Pinterest Traffic - Tailwind Turbo: Troubleshooting and FAQ - Getting Started with Keyword Research in Tailwind - Pinterest Best Practices FAQ