Getting Started with Ghostwriter

Tired of coming up with new captions and descriptions for your social media posts? Let Ghostwriter do the work for you!

Brenna Allard avatar
Written by Brenna Allard
Updated over a week ago

Tired of coming up with new captions and descriptions for your social media posts or does writer’s block keep getting in the way? Let Ghostwriter do the work for you!

Tailwind's Ghostwriter offers a revolutionary approach to content creation, allowing you to instantly generate compelling, persuasive copy that grabs attention and drives conversions.

From crafting catchy headlines and copy that compel readers to click to creating persuasive calls-to-action, Ghostwriter has the tools you need to make sure your copy stands out and ultimately achieves your desired result. With Tailwind's Ghostwriter, your copy has a better chance at boosting your conversions and make the difference between success and failure.

In fact, the above paragraph was written using our AI technology 🤯

Here is a brief overview of how to utilize this technology from the Tailwind dashboard for your Pinterest and Instagram captions:

Ghostwriter in the Quick Scheduler

1. Schedule a draft

Upload media from your home or draft tab on the left hand toolbar or create a new post using one of our templates in Tailwind Create.

2. Open Ghostwriter in the Scheduler

Select “Ghostwriter” in the top right corner of the caption field and select a category. Briefly describe the topic of your post and if you have certain keywords or phrases you’d like to incorporate or a call to action for your audience you can include that at this step as well to make sure Ghostwriter includes those pieces of information for you.

3. Choose your Caption!

You should be given between 1-3 captions to choose from and of course, you can edit as needed to fit your voice. Didn’t see one that you liked? Just tell Ghostwriter to try again!

You now have a captivating piece of copy all ready to go for your next post!


Can I save outputs from Ghostwriter in Tailwind to come back to later?

Unfortunately, when scheduling a post there isn't a way to save all of the outputs directly in Tailwind. You can save the one you'd like to use for that post and then we recommend you save the others on your computer to use at a later time. However, within AI labs, you now have the option to "Open in Drafts" where it will take any Instagram, Pinterest, or Facebook prompt and save it as a draft.

Will I run into any issues with copyright or plagiarism using Tailwind's Ghostwriter?

No, Tailwind's Ghostwriter is a generative AI model that creates truly original content. That content reflects your unique perspective combined with Tailwind’s expertise and the AI’s training. Rest assured, any content generated through Ghostwriter represents your original thoughts and ideas brought to life through the power of AI with expert guidance. There is no concern for copyright infringements or plagiarism.

Will using Tailwind's Ghostwriter be penalized in search rankings or otherwise have negative SEO consequences?

No, Google and Bing have both come out and publicly stated that "content is content" regardless of how it is created. As long as the content is useful, helpful, and original, the search engines will rank AI content just like any other content. As always, it doesn't matter if it's a human or a machine - the important thing is

Here are a few helpful articles from our blog to learn more about Ghostwriter:

Need some tips & tricks for what to include when telling Ghostwriter what you’re looking for? Check out this article for more.

Do you have more questions? You can contact us by sending an email to [email protected] or by clicking the blue question mark in the bottom right corner of your Tailwind dashboard.

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