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How do I create an Email Campaign?
How do I create an Email Campaign?

Establish a direct relationship with your audience and nurture leads with email marketing!

Kevin Lorenz avatar
Written by Kevin Lorenz
Updated over 5 months ago

Most people check their email several times a day, so emailing your audience about your product makes sense! βœ‰οΈ With a few clicks, you can connect with hundreds, thousands, or more of your clients!

With Tailwind's email marketing platform, you can use text, images, videos, animations, and more to convey your message. You can also track your results - such as how many people opened your message, clicked on it, how many were spammed, etc.

Ultimately, email is a proven cost-effective marketing strategy. Read on to learn about email marketing campaigns, and how to create your first campaign in your Tailwind dashboard. πŸ‘‡

What is an Email Marketing Campaign?

Email marketing campaigns consist of one email sent simultaneously to a large number of people with a specific objective; it can be utilized to help sell, connect to your audience and achieve business related goals.

In the long run, you can strive to get your subscribers to sign up for a webinar or purchase something on your site, but in the short term, you have to primarily focus on the interest of the reader and strengthen your relationship.

First time? Make sure to enter your name and business details to get started:

Options for Email Templates

  • Use a professional template

  • Reuse a previously sent campaign

  • Design your own template from scratch

Test and send your campaign

No matter what choice you made to get started, it is very important to test your campaign thoroughly before sending out any emails -- especially if you're using a new design.

Test the campaign on different email browsers, and make sure to check your phone too to assure it will display on any platform.

Put a subject line on the email, choose a time and date to send, and sit back and watch the results! πŸ“ˆ

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