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Should I use Auto Post or Push Notification to Post to Instagram?
Should I use Auto Post or Push Notification to Post to Instagram?

Tailwind gives you a few options to schedule and post your images to Instagram. Learn more about each one here.

Carrissa avatar
Written by Carrissa
Updated over a week ago

Want to set and forget your post, or would you prefer to edit your images on the Instagram app? Tailwind gives you two different options to schedule and publish your posts to Instagram -- Auto-Post and SMS Notifications.

Note: Some features like Stories are only available with SMS Notifications. To take advantage of Tailwind's Auto Post method you must first convert your Instagram account to a business account if you haven’t already.

Auto Post

You can choose to Auto Post to have Tailwind automatically publish to your Instagram Feed when the scheduled time comes.

Auto Post also gives you access to additional features like:

  • posting hashtags in the first comment

  • tagging another Instagram profile

  • selecting a location

  • cross-posting to Facebook and Pinterest

  • font formatting for captions

  • automatically creating a Post Link when your post publishes to Instagram

Remember: This option is only available with an Instagram Business Account -- click this link to see how to convert your account to Business.

SMS Notification

You can also choose SMS Notification to receive a notification on your mobile device when it's time to post.

Simply tap the SMS message when you receive it on your phone and follow the steps to save the image(s)/video to your mobile device. You will be able to quickly paste your caption and hashtags into the Instagram app and post!

How to change your posting method

You can quickly set and change the posting method for all of your Posts on the Drafts page and the Homepage of your Tailwind dashboard. 

On the Drafts page, simply click on a Post you want to schedule and change the posting method below the caption in the section Post Method:

You can change the posting method on Posts that are already scheduled as well by clicking on the post on your calendar and then selecting the pencil icon to edit:

Helpful Tips:

  • Using Auto Post is the most convenient method because you can post at any time, even when you're not available.

  • Your Instagram account must be a business account to use Auto Post. Personal accounts and Creator accounts must use Push Notifications.

  • If you wish to crop your image in the Instagram app, use Push Notifications.

  • Adding scheduled Location Tags (scheduling geotags) and scheduled User Tags is only available when using Auto Post, however, you will still be able to choose a location or user tag in Instagram when you post using Push Notifications.

  • Automatically adding your hashtags to the first comment of your post is only available when using Auto Post.

  • Auto Post is not available for Stories.

Have more questions or need help? Contact our Customer Success Team using the question mark icon in the bottom left corner of your dashboard, or email us at [email protected].

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