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How do I find my best or worst performing Pinterest Boards?
How do I find my best or worst performing Pinterest Boards?

Use Tailwind's Board Insights report to easily see which boards are working best for your brand.

Carrissa avatar
Written by Carrissa
Updated over a week ago

If you’re trying to figure out which of your Boards are performing best (or worst), you’ll want to check out the Board Insights report.

  1. Visit the Insights page in the left-hand toolbar of your Tailwind dashboard

  2. Navigate to the Board Insights tab

  3. At the top you will see your Recent Trending Boards - this is based on your last 30 days or most recent 5,000 pins

  4. Use the drop-down menu to switch analytics between Total Saves, Impressions, Pin Clicks, Outbound Clicks, and Pin Count.

  5. Use the Sort by up or down arrow next to the drop-down menu to toggle between Ascending or Descending Order

  • Total Saves: The number of times people saved your Pin to a board

  • Impressions: The number of times your Pins were on someone's screen

  • Pin Clicks: The total number of clicks on your Pin so it opens in closeup

  • Outbound Clicks: The number of times people perform actions that lead them to a destination off Pinterest. In other words, they click the source URL

  • Pin Counts: The number of Pins that have been added to a board

Do you have more questions? You can contact us by sending an email to [email protected] or by clicking the blue question mark in the bottom right corner of your Tailwind dashboard.

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